BoagMcCann
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HMRC Self Assessment statement design

Sector

Public

Returns on investment
  • £300 million additional income compared with the same six-week period in the previous year
  • 51,000 fewer debt cases needed due to account settlement
Other projects for this client
  • Language style guides and toolkits
  • Letter design and customer communications
  • Form design
Project tags

BoagMcCann improved HMRC’s Self Assessment reminders…

… which increased payments by £300 million compared with the same six-week period in the previous year.

Before

After

RELATED WORK

HM Revenue and Customs
 
 Our redesigned HMRC Self Assessment reminders increased payments by £300 million.
British Gas
 
 Reduced sheets used in British Gas consumer bills by 50%.
Scottish Life
 
 Our Scottish Life ‘with profits’ bonus mailing significantly reduced customer service calls.
T-Mobile
 
 Our bills for T-Mobile reduced bill-related helpline calls – saving 28 full-time staff.
Yorkshire Water
 
 Reduced customer complaints by 50% for Yorkshire Water.
Royal Mail
 
 Improved payment speed, reduced helpline calls and improved customer satisfaction for Royal Mail.
EDF
 
 Improved EDF Energy's JD Power CSAT from 4th to 2nd.
Southern Water
 
 Coming soon
ARVAL
 
 Coming soon
Coutts
 
 Coming soon
3 Mobile
 
 One-sheet bill with improved customer experience for mobile brand '3'.