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Scottish Life annual mailing design

Sector

Financial/investments

Returns on investment
  • 20% saving in print and production costs
Other projects for this client
  • Letter design and customer communications
Project tags

Our Scottish Life ‘with profits’ bonus mailing significantly reduced customer service calls…

… thanks to more effective language, upfront policy summaries, and an optimised design template.

Before

After

RELATED WORK

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 Our redesigned HMRC Self Assessment reminders increased payments by £300 million.
British Gas
 
 Reduced sheets used in British Gas consumer bills by 50%.
Scottish Life
 
 Our Scottish Life ‘with profits’ bonus mailing significantly reduced customer service calls.
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 Our bills for T-Mobile reduced bill-related helpline calls – saving 28 full-time staff.
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 Reduced customer complaints by 50% for Yorkshire Water.
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 Improved payment speed, reduced helpline calls and improved customer satisfaction for Royal Mail.
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 Improved EDF Energy's JD Power CSAT from 4th to 2nd.
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 One-sheet bill with improved customer experience for mobile brand '3'.